Everyone loves seeing what goes on during production here at the studio. So for this blog post we are giving you a sneak peak into our process as we make our 2017 New Years card!
A behinds the scenes of our 2018 New Year's card!
You probably know this by now, but we have a thing for letterpress (e.g. Wedding Invitations & Suites, Envelopes, Greeting Cards, Stationery). It is an obsession.
We’ve even shared a little about our letterpress process before! But when we have the opportunity to make something for ourselves, we couldn’t help but share our most recent letterpress obsession: OUR NEW YEAR'S CARD!
Our New Year's card is something we both get so excited to design and produce during the holiday season! In the beginning, we always start in one direction and land in a different world it seems.
During our process of designing and working through several ideas, we came to the conclusion that we wanted to collaborate with one our friends and a local designer and artist, Reed Knauth. (Check her out more of her work here) Knowing we wanted something soft yet playful she went to work creating us some beautiful watercolor art.
Check out more of Reed's wonderful work here:
Deciding the details
After narrowing down to our favorite watercolor image (don't worry you will see our other favorites soon!), we began to set different lockups of typography and exploring different accessories.
We have been really loving grommeted tags, wax seals, and diagonally tied string this month, but next month is sure to bring new favorites.
Once the invite is fully designed we send all things to be flat printed to the printer, and all designs to be letterpress printed off to get plates made.
We duplexed the flat printed piece, so that every invite would be thicker, and feel a little nicer on every hand that it touched.
ON THE PRESS
We letterpress printed all of the tags on our Vandercook press, cut them all down to size, and then the invite was ready for assembly.
PUTTING THE PIECES TOGETHER
During this time of year, we love putting on a sappy holiday movie as we assemble our holiday cards, enjoy the season, and spend time crafting something we have put so much time and thought into!
We will be sending out our New Years card soon, and hope you enjoy having one in your hand as much as we enjoy making them! Want to be on our mailing list for next year's card? Join our mailing list at the bottom!
xoxo,
Amanda & Melissa